THE CONCEPT
THE BRITELINE® is a multifaceted, meaningful design brand, promoting a "State of Mind" rather than a materialistic lifestyle.
Featured as a Ray of Light on the brand logo, The Briteline symbolizes the invisible line connecting our Spirit,
Soul and Body with the World. It is the prevailing design pattern of a high quality brand originating in Greece
and aiming at embracing the World with timeless, meaningful fashion "Made in Hellas".
THE BRITELINE® initial Collection of jewellery and accessories is inspired by The Concept
APHRODITE REINVENTED® defined as
"The Eternal Woman Spirit, Beauty and Power heading Bravely to the Future".
Comprised of five symbolic themes titled "Your Compass", "Airborne", "Reinvent Yourself",
"You and the Circle of Life" and "ALIVE",
Aphrodite Reinvented® Line is dedicated to the internal beauty and power of women as the main factors
leading to a happy and meaningful life.**
The themes "RAYS and WAVES" and "Let the Star Guide you" make up THE BRITELINE® Yachting Line,
which is inspired by the Beauty, Colors and Light of the Athenian Riviera.
Our eclectic, meaningful fashion Lines
are handmade in Greece with excellent quality materials and craftsmanship.
Our Brand is committed to ethical manufacturing and our priority is to offer our customers
unique, refined, high quality items in the best possible prices.
Focusing on the eternal values of Beauty, Harmony and Balance
THE BRITELINE® Meaningful Design Concepts wish to bring a "new air" in the fashion world,
reinventing the existing fashion patterns and meaning.
** APHRODITE REINVENTED® and THE BRITELINE® Yachting Line Concepts
are further analyzed in our Blog posts.