THE BRITELINE is a multifaceted, Artistic Fashion Concept, promoting a "State of Mind" rather than a material lifestyle.THE BRITELINE  initial collections are based on the concept "APHRODITE REINVENTED" which is defined as "The Eternal Woman Spirit, Beauty and Power heading Bravely to the Future".



THE BRITELINE® is a multifaceted, meaningful design brand, promoting a "State of Mind" rather than a materialistic lifestyle. 


Featured as a Ray of Light on the brand logo, The Briteline symbolizes the invisible line connecting our Spirit,  

Soul and Body with the World and it is the prevailing design pattern of an original, quality brand originating in Greece, 

aiming at embracing the World with high quality, meaningful fashion, "Made in Hellas".

THE BRITELINE® initial Collection of fashion jewellery and accessories is inspired by The Concept


"The Eternal Woman Spirit, Beauty and Power heading Bravely to the Future".

Comprised of five themes - messages titled "Your Compass", "Airborne", "Reinvent Yourself",

"You and the Circle of Life" and "ALIVE",

Aphrodite Reinvented® Line is dedicated to the internal beauty and power of women as the main factors

leading to a happy and meaningful life.**

The themes "RAYS and WAVES" and "Let the Star Guide you" make up THE BRITELINE® Yachting Line,

which is inspired by the Beauty, Colors and Light of the Athenian Riviera.

Our eclectic, meaningful Fashion Lines

are handmade in Greece with excellent quality materials and craftsmanship.

Our Brand is committed to ethical manufacturing and our priority is to offer our customers

unique, timeless, high quality fashion items in the best possible prices.

Focusing on the eternal values of Beauty, Harmony and Balance and carrying the powerful, optimistic message

"REINVENT YOURSELF", related to "new beginnings" in life leading us to a brighter future,

THE BRITELINE® meaningful fashion concepts wish to bring a "new air" in the fashion world,

reinventing the existing fashion patterns and meaning.


**  APHRODITE REINVENTED®  and THE BRITELINE® Yachting Line Concepts 

are further analyzed in our Blog posts.