THE BRITELINE® is committed to protecting your privacy. THE BRITELINE® is the keeper of the information collected on this site and guarantees all gathered information is treated seriously and with full respect to your privacy. All personal information you provide during newsletter signup or checkout is used to process your orders or to contact you regarding a particular transaction only. All financial information is gathered securely using the latest version of SSL (Secure Sockets Layer). A SSL is a protocol that encrypts your information into codes so that your information is kept secure while being transmitted via the Internet. 

We receive, collect and store any information you enter on our website or provide us in any other way. In addition, we collect the Internet protocol (IP) address used to connect your computer to the Internet; login; e-mail address; password; computer and connection information and purchase history. We may use software tools to measure and collect session information, including page response times, length of visits to certain pages, page interaction information, and methods used to browse away from the page. We also collect personally identifiable information (including name, email, password, communications); payment details (including credit card information), comments, feedback, product reviews, recommendations, and personal profile.

When you conduct a transaction on our website, as part of the process, we collect personal information you give us such as your name, address and email address. Your personal information will be used for the specific reasons stated above only.

We collect such Non-personal and Personal Information for the following purposes:

  1. To provide and operate the Services;

  2. To provide our Users with ongoing customer assistance and technical support;

  3. To be able to contact our Visitors and Users with general or personalized service-related notices and promotional messages;

  4. To create aggregated statistical data and other aggregated and/or inferred Non-personal Information, which we or our business partners may use to provide and improve our respective services; 

  5. To comply with any applicable laws and regulations.

Our company is hosted on the platform. provides us with the online platform that allows us to sell our products and services to you. Your data may be stored through’s data storage, databases and the general applications. They store your data on secure servers behind a firewall. 

All direct payment gateways offered by and used by our company adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

We may contact you to notify you regarding your account, to troubleshoot problems with your account, to resolve a dispute, to collect fees or monies owed, to poll your opinions through surveys or questionnaires, to send updates about our company, or as otherwise necessary to contact you to enforce our User Agreement, applicable national laws, and any agreement we may have with you. For these purposes we may contact you via email, telephone, text messages, and postal mail. uses cookies for a smooth purchase experience. Session cookies are used only to recognize your access to the site so that your password is not required for all pages that contain data transaction.

Cookie name           Life span                    Purpose

svSession                Permanent                 Communication between site owner and visitor (Wix Chat)

hs                              Session                       Security

XSRF-TOKEN          Persistent cookie      Security

smSession              Two weeks                  Identifies logged in site members

TSxxxxxxxx             Permanent                  Security

(where x is replaced with a random series of numbers and letters)

TSxxxxxxxx_d          Permanent                 Security

(where x is replaced with a random series of numbers and letters)

If your web browser is set to reject the cookies, you will not be able to use the purchase services through our e-shop. In such cases, you may easily change this setting.

If you don’t want us to process your data anymore, please contact us at

If you would like to: access, correct, amend or delete any personal information we have about you, you are invited to contact us at

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it. 

T E R M S   OF   U S E

By visiting our website and our online store, you are entering into a legal agreement with us, consisting of the following Terms of Use. By using our services, you signify your consent to these terms and you acknowledge that you have read our Privacy Policy. You may not use our services if you do not consent to all our terms:


To use certain of our services, you need to create a user account.

You should keep your username and password protected and safe. All activities that occur under your user account are your responsibility. The account information you provide us must be your own and be accurate and complete.

 In order to use our services, there are certain obligations and conditions you need to meet. 

Among others, you need to be of a certain legal age of majority, reside and use our services

in a permitted location.

All content on the website, including but not limited to jewelry, accessories and clothing designs, informational content and graphic images are the copyrighted material of THE BRITELINE® and may not be reproduced in any manner without the expressed written consent of THE BRITELINE®.


Please note that upon placing an order, a receipt is automatically mailed confirming the purchase intent. This receipt does not constitute a contract and orders may be canceled at any time due to insufficient stock, inability to authorize a credit card, suspicion of fraudulent intent, discovery of an incorrect item price, or any other reason, as we see fit.

Please further note that THE BRITELINE® shall have the right to refuse or cancel any such orders whether or not your credit card has been charged. If your credit card has already been charged and your order is canceled, THE BRITELINE® shall issue a credit to your credit card account in the amount of the price charged.

THE BRITELINE® may provide you with links and references to other sites but is not responsible for the content of those sites and shall not be liable for any damages or injury arising from that content.

This site is controlled and operated by THE BRITELINE® which reserves the right to make changes to the information on this site and the services described therein, at anytime without notice.

These terms and our relationship shall be governed by the Laws of Greece. Any disputes

may only be brought before the courts of Athens.



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+(30) 698 7170016

Athens, Greece


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